Hello, I’m Jo.
It’s lovely to meet you here.
I work with brave and brilliant women building beautiful businesses and creating courageous careers.
The women I work with are big thinkers and big dreamers too. They have a vision for this one beautiful life of theirs and they’re almost ready to make it a reality but are looking to feel confident enough to take the next step and ready enough to make changes.
Waiting to feel good enough keeps you safe from all the risks you might encounter. But you end up caught between where you are and where you want to be. And there’s nothing quite as uncomfortable as feeling stuck.
My story
I spent many years in the corporate world, marketing some of the biggest health and wellness brands and leading large agency teams. There was a long list of fancy-sounding job titles, plenty of opportunities to travel and learn, and a board role too.
But having my two boys shifted how I viewed my career and helped me see that there are other versions of success. I was still ambitious but for work which brought me more fun, freedom and fulfilment and didn’t stand in the way of how I wanted to live my life.
So, I made a change and in 2017 I set up my own business.
After a lifetime of following other people’s rules, doing things differently and working on my own terms felt exciting and freeing. It felt tricky too. I found myself experimenting with other people’s ideas of how things should be done and falling back into protective patterns of perfectionism, people-pleasing and proving myself.
If self-doubt is a habit,
self-belief is too.
It was only when I started to make sense of my self-doubt that I could see all the places it was holding me back. That’s when I began to loosen the patterns of overthinking and overworking and started to believe in myself again.
I noticed that self-doubt was at the heart of many of my clients’ problems too. They’d come to me asking for help growing and marketing their business. And I could help with that – I still do – but often it wasn’t a business problem they were grappling with. It was a self-belief one.
I now work with gently ambitious, big-hearted women, like you, who want to do the work that lights them up.
I help them peel away the layers of conditioning and complexity and see through the pervasive myth that there’s a ‘right’ way to do things.
There isn’t. Not at all.
Let your self-belief snowball.
Building self-belief is at the heart of my coaching and mentoring. I help women let go of the expectations of those around them (and sometimes their own expectations too) and create a way of working and living that feels good, natural and utterly right.
You don’t have to be tougher, sharper or louder to get there. You don’t have to be anything other than yourself.
Uncovering your dreams and goals and taking action towards them can sometimes feel uncomfortable. And this work is much easier with someone by your side.
Together, we can get to know and understand the root causes of your self-doubt and experiment with creating new, more supportive stories about who you are and what you are capable of.
So you can create the kind of unshakeable self-belief, self-worth, self-acceptance and self-trust which will help you move in the direction of your dreams. And take the next doable step towards them, over and over again.
Sounds good?
Let’s talk
If you’re curious about coaching with me, you’re very welcome to book a free no-obligation connection call. Let’s meet, get to know each other a little better and find out what working together would be like.
“During my coaching with Jo, I made a big decision about my work. I could freely think it through and start aligning my work with a lifestyle that feels more sustainable and nourishing. Jo has a natural gift for coaching with powerful listening, incisive questions, warmth and empathy. She’s been wonderful in supporting me to make a change.”
— Katie